I am thinking about building my outreach activities as the lab grows. One thing that I can do right now is to start a blog about the science we do in the lab. I am thinking about putting a blog entry for each paper that is published from our lab. The blog entry will try to explain in laymen terms the science in the paper, what impacts it has on the society and how cool it is to do STEM research.
The blog will serve as a portal for non-scientists to learn science that is otherwise out of their grasp due to grouchy scientists (like me) writing research papers that no one want to read (or a non-scientist reader may not understand). Apart from adult-learning it will also serve as a way to engage students (undergrad, high school) in STEM research activites and the blog may become an effective tool to recruit high school and undergraduate students.
Ofcourse the blog will be associated with my lab and hence will not be anonymous. Needless to say it will not be posted here.
I am wondering what might be the best place the start the blog of this kind: wordpress? blogspot or some kind of wiki pages or should I just create a html page on my lab webpage and start filling it ( I am not sure if this is a good idea)? Any advice?